I want you to have
more profit + More ease in business
this is your first step out to get you there →
You’re Not New to Business
But you're TRAPPED IN SURVIVAL MODE
Your calendar is jammed, your team is growing but leans too much on you, and you’re constantly firefighting.
You've let go of hustle in your soul—but haven’t yet embraced sustainable systems
Your revenue looks strong, but you’re still underpaid.
Cash flow keeps you anxious, and the only time you feel relief is when you escape on vacation.
You’re In The Founder Evolution Gap
You’ve evolved — but your business hasn’t.
And the space between those two realities is where overwhelm, misalignment, and profit instability live.
Find what to focus on first →
The Profitable + Ease Framework
Your personalized path from overwhelm
TO clarity+profit+ease
This isn’t a generic template or one-size-fits-all plan.
It’s a set of tools and systems designed to solve your specific challenges—financial fog, team inconsistency, burnout, misalignment, and founder dependency—while respecting your company’s culture, operations capacity, and long-term vision.
From Money Anxiety to Confident Decisions
Understand the math behind your business so you always know what’s profitable and what is draining you.
From Founder-Dependent to Team-Led
Create systems for your team so they can deliver at your level, and you stop carrying the business alone.
From Overwhelm to a clear, easy-to-implement growth plan
Get a structured, seasonal growth roadmap aligned with your real life, energy, and capacity.
You’ve evolved.
But your business is still built for a past version of you.
You’re done carrying the entire business on your back. Let’s change that..
See what season you're really in and what to focus on first→
Hi, I’m Claudia Rucker
Start with the founder’s evolution quiz->
Daughter of Immigrants. Award-winning 7-figure Founder. TV Host & Author. Movement Leader.
I know what it feels like to build a business that thrives on the outside but drains you on the inside.
I was exhausted, underpaid, and carrying the entire business emotionally and operationally.
My revenue was high, but my peace was gone. So I rebuilt my entire life and business with one goal:
Profit, ease, and peace — together.
Now, I take my 30 years of entreprenurial experience, honed both internationally and locally, to help founders understand the math behind their businesses, claim ease without guilt, and build companies that support the lives of the people who work in them… instead of consuming them.
Join the movement of founders ending Entrepreneurial Poverty™.